Home / About Jolen / Timeline & History

Over 50 years ago, Jolen began in a small, fold-out closet kitchen in Chelsea, NYC. Today, Jolen beauty solutions can be found in the beauty aisles of some of the biggest retailers, and praised in some of the most prestigious publications.

Product Invented

Jolen was developed in a fold out closet kitchen of a studio apartment in Chelsea, NYC.

1947

Sales Begin

Mail order sales begin

1958

Filene’s

Sales in Filene's

1961

Production

  • Manufacturing facility opened in Fairfield, CT
  • First drug store retail sales in USA (Original formula only)

1964

Magazine Ads

First magazine advertising

1965

England

Expansion to England

1966

Canada

Expansion to Canada

1968

Middle East

Expansion to the Middle East

1975

Asia

Expansion to Asia

1993

Walmart

First sales in Walmart

1994

Jolen Website

First website launches

2010

Africa

Expansion to Africa

2013

Website Relaunch

Jolen refreshed website goes live

2014

South America

Expansion to South America

2014

Facial Hair Remover Kit

Launch Facial Hair Remover Kit in the US

2015

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